AMD beat Intel by focusing on innovation and providing a better value proposition to customers. In the early 2000s, Intel dominated the computer processor market with its Pentium brand, but AMD saw an opportunity to challenge Intel’s market share by introducing its Athlon brand of processors.
AMD’s processors had higher clock speeds and better performance compared to Intel’s offerings, and they also had a more competitive price point. Additionally, AMD introduced its 64-bit architecture in 2003, while Intel’s equivalent offering was delayed. This gave AMD a competitive advantage, as it allowed the company to offer better performance and more features to customers.
AMD also focused on improving its manufacturing processes and increasing its production capabilities. By investing in cutting-edge manufacturing technology, AMD was able to produce high-performance processors at a lower cost, which allowed the company to offer better value to its customers.
As a result, AMD was able to gain market share and establish itself as a major player in the computer processor market. In recent years, AMD has continued to innovate and expand its product line, including the release of its Ryzen processors, which have received widespread acclaim for their high performance and affordability.
AMD’s focus on innovation, competitiveness, and value has allowed the company to beat Intel and become a major player in the computer processor market.